Doing Business in Korea
By Fabian Jintae Froese


Much of the prevailing research looks at the outflow of companies and other people from Korea to foreign countries, whilst less is understood about foreign firms and workers in Korea. Considering the immense interest of both academics and practitioners within the business opportunities in Korea, this book provides a comprehensive overview of doing business in Korea and proposals on how foreign companies and individuals can achieve this market.

This book covers a good range of relevant topics, including the Korean business environment, market entry into Korea, management issues and entrepreneurship in Korea. this is often a must-read for anyone curious about or already doing business in Korea.